Why two different recipes?

Because we wouldn’t compromise on either.

When we engineered the paper packet in 2024, we found that some of the Classic Range ingredients (plant-based cheese powder, rice-flour vinegar) need foil-laminate barrier protection to keep – they don’t stay fresh in paper for long enough. So for the Paper Range, we reformulated with shelf-stable real ingredients: real cheddar, real malt vinegar, real buttermilk. Bigger flavours, but not vegan or 14-allergen-free.

Rather than retire the original vegan recipes (and let down the customers who buy them for dietary reasons), we kept the Classic Range whole – in foil – until we can engineer a paper-stable vegan version. That’s the next project.