Is the Paper Range really the world’s first fully recyclable crisp packet?

Yes. Launched in March 2024 after years of development and certified by OPRL – the UK’s on-pack recycling labelling authority – to be recycled in the standard paper waste stream, like a cereal box.

UK households throw away around eight billion crisp packets a year, almost all of them landfilled or incinerated because traditional plastic-aluminium film can’t be cleanly separated for recycling. Ours uses paper on the outside, a biodegradable polymer film called Hydropol in the middle, and a microscopic aluminium layer just 30 nanometres thick on the inside. The paper recycles via your household recycling bin; if it ends up littered, the whole construction biodegrades naturally in a matter of weeks.

The Paper Range packet won the Gama Innovation Award for Packaging in 2024.